« February 2009 | Home | April 2009 »

Entries From March 2009


March 27, 2009

Microsoft Attacks Apple!

Filed under Computers, Software

This is fun…

<br/><a href="http://video.msn.com/video.aspx?vid=0bb6a07c-c829-4562-8375-49e6693810c7" target="_new" title="Laptop Hunters $1000 - Lauren Gets an HP Pavilion">Video: Laptop Hunters $1000 - Lauren Gets an HP Pavilion</a>

 

March 21, 2009

I’m a PC

Filed under Computers, Gadgets, Software

I really like this ad…

 

Here are two more “I’m a PC” ads: Alexa and Adam. All Microsoft ads are here.

From an advertising standpoint, I’m impressed with how Microsoft dealt with the “I’m a Mac/I’m a PC” ads.

It is interesting to compare the contrasting styles of the ads:

  • Hollywood actors vs. real people
  • White background set vs. real places
  • Attacking the competition vs. showing how your product works

By embracing the “I’m a PC” catchphrase and putting a positive spin on it, Apple’s “I’m a Mac” ads are now connected to Microsoft’s “I’m a PC” ads.

Is this why we haven’t seen a new “I’m a Mac” ad since Christmas 2008?

March 1, 2009

UI…from the Future

Filed under Computers, Gadgets, Software

Microsoft posted a *very* slick 2 minute video of user interface concepts they imagine will be in use 10 years from now…

 

A longer (5 min) version with more focus on the UI’s is here…

 

Exciting stuff!

Things that jumped out at me:

  • The “transparent” wall conversation between the kid in the US and and the kid in India
  • The single credit card that contains all of your cards
  • The interactive newspaper
  • The arrow on the ground at the airport that leads you where you need to go
  • Zooming in and out by bringing a device closer/further from you
  • The “transparent” coffee cup that shows the liquid level and temperature
  • Devices that are completely wrapped in a screen so the the entire device is a drawing surface

GamerCard


About March 2009

This page contains all entries posted to David's Blog in March 2009. They are listed from oldest to newest.

February 2009 is the previous archive.

April 2009 is the next archive.

Many more can be found on the main index page or by looking through the archives.

Powered by
Movable Type 3.34